We’re seeking an SEO/PPC Manager who can execute high-performing organic and paid campaigns that bring measurable impact. This role combines creative strategy and technical expertise to drive growth across channels
Responsibilities:
- Plan, manage, and optimize SEO strategies across on-page, off-page, and technical components
- Conduct keyword research, competitor analysis, and content gap assessments to inform editorial and optimization efforts
- Manage and scale PPC campaigns on platforms such as Google Ads, Meta (Facebook/Instagram), and LinkedIn Ads
- Develop ad copies, A/B test creatives, and adjust bidding strategies to maximize ROAS and conversions
- Monitor and interpret performance metrics across GA4, Search Console, and other analytics tools
- Collaborate with content creators, designers, and web developers to execute integrated marketing strategies
- Run regular SEO audits using tools like Screaming Frog, Ahrefs, SEMrush, and provide actionable recommendations
- Prepare reports and dashboards that provide clear insights and strategic direction for stakeholders and clients.